The Writing Hedge’s Brad Kelly looks at what we can learn about teaching writing from the Pepsi Challenge. In the early 1980s, Pepsi advertising executives came up with a stroke of genius: the Pepsi Challenge. A blind taste test, consumers were [...]
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So far Isabel van Gent has created 7 blog entries.
Brad Kelly presented Taking Another Look at Assessment at the July 2019 NSWHTA conference. Here he asks, what exactly are we assessing? I’m probably not a lone voice by observing that assessment surely counts as one of the most stressful exercises [...]
The truth is, there is no road map to more effective teaching of writing. But there is a compass – and the north point is understanding the difference between writing and teaching writing. The journey to better writing instruction begins with [...]
By 1991, the United States was the sole superpower in the world. Brad Kelly provided a brief overview of the bumpy path of American foreign policy in the post-Cold War world for the HTA’s Teaching History magazine. “Gosh, I miss the [...]
When Lauren Chater compared using similes and metaphors to garnishing a dish it seemed fitting. Her non-fiction book Well Read Cookies combined her two loves of baking and literature. Perhaps she is onto something. According to writing coach John Warner, writers [...]
In the final stages of editing her new book Gulliver’s Wife, Lauren Chater talks to Cornerstone about the importance of research in storytelling. “I would say research is at least 50% if not 80% of the actual work,” she says, “I [...]
‘Two Orchards’ is Mary-Lou Stephens’ new novel about the tumultuous years of the Tasmanian apple industry after the 1967 bushfires. Here she talks about the power of getting the dialogue right. For Mary-Lou Stephens dialogue can do a lot more heavy [...]